Former Damen Shipyards Group international sales director Friso Visser has been appointed chief commercial officer of Dutch yard Heesen Yachts.
Visser, who spent 18 years at Damen, will lead the sales and marketing team at Heesen in his new role.
Speaking about his appointment, Visser said: “I am honoured to join the team at Heesen Yachts.
“The company is a distinctive and competitive player in the market, and with its combination of full-custom and speculative production, it brings a unique approach to building the finest and most exclusive superyachts in the world.”
Visser’s appointment sees former Heesen CCO Mark Cavendish appointed executive commercial officer, a role focused on developing Heesen’s commercial presence in new markets and the wider brokerage community network.
Heesen chief executive Arthur Brouwer added: “We are delighted to welcome Friso on board at Heesen, and look forward to working together on increasing our market share and bringing our brand to new heights."