Plastic waste has long been considered one of the biggest threats to the world’s oceans but it can be hard to see what you as an individual can do to help. In a bid to educate their customers and save the world’s oceans, a number of fashion and beauty brands have taken up this cause - and a number of other ocean-related problems - through special collections and donations. Here are our favourites…
Online surf, skate and skiwear retailer Surfdome has long been a supporter of ocean sustainability projects and in 2014 launched its own #2MinuteBeachClean project with writer and television presenter Martin Dorey. Based on the 'every little helps' line of thinking, the project asks visitors to beaches around the world to remove as much or as little plastic litter as they have time for because every piece removed makes a difference. As well as publicising beach cleans, Surfdome has replaced its plastic mailing bags with recycled cardboard boxes printed with information about the campaign and implemented a greater focus on selling sustainable clothing. Alongside this Surfdome has also founded The Plastic Project which sends explorers and documentarians to the remotest coasts on earth to discover how plastic pollution is devastating these otherwise untouched areas and shed light on the importance of human intervention in this crisis.