PLENARY SESSION SPEAKER: What is the new luxury?
Richard Woolley is the Studio Director for Design Research and Special Vehicle Operations, working under the direction of Gerry McGovern Jaguar Land Rover board member and Land Rover’s Chief Creative Officer.
Richard started his career in the UK, completing studies at Swansea University College of Art and Design before taking on his first design role at Airbus Industrie in Hamburg, Germany.
His career at Land Rover began in 1985, when he worked for the Rover Group on numerous passenger vehicle programmes including Rover, MG, MINI, and Land Rover vehicles. During this period he also worked in Tokyo, Japan and Munich, Germany.
After a period working in Detroit for Ford Design North America, Richard returned to the UK to take up the role of Studio Director within Land Rover. His significant design achievements upon his return included the 2003 Range Stormer concept, 2004 Range Rover Sport, 2007 Freelander, and 2009 Range Rover. Under Gerry McGovern’s overall leadership, he also directed the design team working on the all-new 2012 Range Rover.
Richard leads a team of creative designers who are developing future technologies and looking at other product opportunities for Land Rover. This includes design responsibility for the Special Vehicle Operations business within Land Rover, which develops high-end luxury bespoke and extreme performance vehicles, including the Range Rover SVAutobiography and the Range Rover Sport SVR.
In his spare time, Richard enjoys all aspects of design, travel and music. He has a great interest in rugby & football with a particular passion for his national side Wales. He is married with one daughter and lives in Warwickshire.