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Pozitif Studio

Here’s why eight flagship Sirena 88 yachts have been sold in just two years

26 August 2022
BROUGHT TO YOU BY SIRENA YACHTS
BROUGHT TO YOU BY SIRENA YACHTS

At 26.81 metres in length overall with accommodation for up to 10 guests, the Sirena 88 is the Turkish brand’s largest model to date. The naval architecture by German Frers and interior design by Cor D. Rover was first seen in the flesh at the 2020 Cannes Yachting Festival by which point, Sirena has already secured sales for five more units to owners from around the world. The following two units were intended for a Canadian and Spanish owner respectively, with others set to be delivered to North America and Russia.

The Sirena 88’s appeal to an international client base is thanks to its suitability for a wide range of cruising grounds. And as with the entire Sirena fleet, the 88 is a high-quality build focused on elevating the owner experience. Here, we find out from the Sirena team what makes the Sirena 88 so popular with an increasing number of yacht buyers.

Jeff Brown

What makes the Sirena 88 so popular?


Customisation options

Intended to feel like a warm home, the interior of the Sirena 88 features top-end materials, luxurious fabrics and soft carpets in natural tones. Although a standard design is offered, owners can choose to customise the interior as they wish. The Canadian owner of the third Sirena 88 intends to live on board for up to seven months each year to cruise the Bahamas and the Caribbean and so had some specific technical and lifestyle requests. “Everything from the engines, generators and the stabilisation systems to the veneers, finishes, soft furnishings and even the door hinges were selected according to the owner’s exacting requirements,” says Constantinos Constantinou, director of North American sales.

Jeff Brown

When customising their boat, owners of Sirena yachts aren’t just limited to the interior decor, but also the layout. “So long as the alterations do not interfere with technical aspects of the yacht,” says chief commercial officer, Ali Onger. The Canadian owner of Sirena 88 hull three chose the standard five-cabin layout but further requested a custom-made bar in the main saloon complete with wine coolers, and another bar/galley unit on the fly deck that includes a BBQ. “Unlike other production builders who reserve this kind of tailored approach for yachts of 100 feet and above, we like to offer our clients a true superyacht experience not just in terms of size but also customisation,” adds Constantinou.

“We’re known for our high level of customisation, but this is especially the case with the Sirena 88, which we see as a step into superyacht territory and is mostly built to the client's specs,” continues Onger, chief commercial officer at Sirena Marine. “It’s about as close to a custom build as you can get in a series boat.”

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Size and power

Not only does the Sirena 88 offer one of the largest interior volumes of its class, but her design has been tailored for optimal performance and stability. The dual mode hull provides less water resistance which induces high efficiency, lower consumption and a long range. “We’re talking about a 7.1-metre beam; there is nothing else like that in this size bracket, without even mentioning its 25-knot maximum speed. And its range is impressive too: around 2,100 nautical miles at 9 knots. All these factors are serious advantages for our clients,” says Onger.

The Sirena 88 is also fitted with a stabilisation fin, a Seakeeper gyro and a hydraulic capacity large enough to accommodate larger stern and bow thrusters. Moreover, an extra fuel tank was added to increase the cruising range to 10 knots to reach over 4,000nm. The bridge and engineering spaces are set apart from the owner’s party, giving crew their own independent work spaces to keep the yacht running smoothly and ensure all aboard are comfortable and relaxed. “This yacht takes cruising seriously and is ready for the longest legs her owner and guests can plan for,” he adds.

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Turkish quality

Sirena Yachts has evolved through generations of Turkish boatbuilders. The line of products available from Sirena today hold this special heritage as well as the very latest techniques and technology. “This mindset feeds a passion for respecting the past craftsmanship and its principles, while continuing to develop to meet the changing ways in which yachts are used and enjoyed,” says Constantinou.

The Sirena 88 yachts on the water today are examples of the Turkish yard’s aim to provide exceptional quality products with impressive performance, numerous innovations and unique features. “I see two main contributing factors to the Sirena 88’s success,” he adds, “Firstly, the superb job done by our designers and engineers, evidenced by an Innovation award the 88 has received. The second success factor is our reputation and brand recognition.”

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