This June, ten leading charter brokers and managers were invited to discover what Bermuda has to offer as a superyacht destination. Hosted by BOAT International, in partnership with the Bermuda Tourism Authority (BTA), the three-day event included a roundtable discussion as well as a familiarisation trip around the island.
“We are in Bermuda to celebrate and find out more about Bermuda as a charter destination,” said BOAT International Co-CEO Toby Moore. “We are delighted that the Bermuda Tourism Authority has hosted us in a fantastic way over the last three days and the future potential for Bermuda as a charter destination is outstanding.”
The programme got underway with welcome cocktails and dinner at the Hamilton Princess & Beach Club’s 1609 restaurant, overlooking the hotel’s superyacht marina. The following morning guests were taken on an island tour – visiting some of Bermuda’s five-star resorts and the new marina facilities in St Georges – before attending the roundtable discussion at the new St. Regis Bermuda Resort.
The topic of discussion was “How can Bermuda boost its appeal for visiting superyachts”, with attendees from both the European and American markets sharing their opinions. “For the first time we have actually been able to hear from those in the industry that influence,” said the BTA’s Jill Dill. “We are very interested in what they have to say so that those selling the destination on our behalf really have the tools and information.”
Following a light lunch and an afternoon enjoying one of St Regis’ beach cabanas, the attendees were treated to dinner at Blu Bar & Grill, which offers panoramic views across the Great Sound. The following day guests were able to experience these cruising grounds first-hand on board luxury catamaran Zara.
For many of the group, it was their first time visiting Bermuda, which is just over 550 nautical miles from the US coast. “There is a lot to offer here,” said Ocean Independence’s Daphne d'Offay. “Especially for those that might be adventurers or historians, or those that really like to balance water play with being ashore.”
The trip concluded with a private dinner held at Masterworks Museum of Bermuda Art, with a live music performance in its landscaped gardens. The gallery, which is devoted to showcasing Bermudan artwork, provided a picturesque background to conclude the visit.
“If you want to be somewhere different and be ahead of the curve Bermuda is the place,” added Jill. “If you haven’t discovered it before you are really missing out. Bermuda is a bit different, you come and have a look and see for yourself.”
Learn more about visiting Bermuda by superyacht here.