AMAALA Project Partners With Major Marine Conservation Groups
by Olivia Michel
The Saudi Arabian coastline development AMAALA has partnered with a number of major marine conversation groups to ensure the continued health and biodiversity of the Red Sea.
AMAALA has joined forces with the Prince Albert II of Monaco Foundation, the Centre Scientifique de Monaco and the Oceanographic Institute.
The partnership agreement, which was signed on September 27 during the Monaco Yacht Show, will see AMAALA and its environmental partners will work on conservation initiatives and undertake marine life research. The groups will focus on the specific areas of coral reef management, marine species protection, plastic pollution prevention and enforcement of Marine Protected Areas.
Immediately following the agreement, AMAALA representatives attended the Monte Carlo Gala for the Global Ocean and VIP Signing Ceremony at the Oceanographic Institute to mark the occasion.
Attendees included HSH Prince Albert II of Monaco and AMAALA chief executive Nicholas Naples. The signing of the agreement was followed by a dinner delivered by Michelin-Starred Chef Mauro Colagreco.
AMAALA is part of The Red Sea Collection and is an ongoing coastal development of wellness retreats, luxury resorts and private residences in Saudi Arabia. Reachable from Monaco via a six-day cruise, AMAALA also plans to develop a new yachting centre in the Middle East.
“We are very selective with whom we align, as is The Prince Albert II of Monaco Foundation" said Naples, describing the foundation as a "natural fit" for the AMAALA brand. "We are committed to fully sustainable development throughout the design, build, and operation phases, which includes being net carbon neutral from the start of operations. We plan to create a coastal oasis that not only flourishes but a place that elevates the role of responsible tourism globally”, he added.
H.E. M Bernard Fautrier, vice president and chief executive of Prince Albert’s Foundation said: “Monaco has long-been committed to the environment, and we look forward to working alongside AMAALA to safeguard the biodiversity of the Red Sea.”
The AMAALA project, which features members of the Saudi royal family on its board of directors, has been dubbed the future Riviera of the Middle East. Construction will begin next year and the development aims to reach completion by 2028.