The global authority in superyachting BOAT International is expanding its reach this week with the launch of BOAT Business, a new channel dedicated to telling the stories behind the business of the superyacht industry.
Delivering exclusive BOAT Pro-powered insight, superyacht industry analysis, breaking news and deep dive features, the brand will be free to those who sign up and is essential reading for anyone looking to get ahead in the sector.
BOAT Business launches with exclusive industry insight, including an in-depth analysis on how superyacht bosses navigated the coronavirus pandemic.
Read the latest insight:
- Superyacht prices steady over 10 years despite inflation turbulence
- How superyacht bosses bounced back from the pandemic
For the first time, using BOAT Pro data, BOAT Business also delves into historic superyacht sales to determine the continued value of the sector.
BOAT International Editor-in-Chief Stewart Campbell said: “BOAT International is taking its business coverage to the next level with the launch of our exclusive online news and insight channel BOAT Business.
“Driven by Business Editor Nicholas Robinson, BOAT Business will be the best source for news, exclusive features and insight about the superyacht industry.
“The launch reinforces BOAT as the indispensable destination for anyone seeking information about superyachting and can be accessed for free.
Robinson said: “There is a gap in the market for serious and practical information about the unique superyacht industry, which we’re now filling.
“Thousands of people across the world work in this sector and it is a privilege to be able to tell their stories, while also providing informative and educational news, features and multimedia content.”