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All change as Winch Design appoints new CEO

British superyacht design studio Winch Design has appointed Aino-Leena Grapin as its new CEO.

Following her appointment earlier this month, founder Andrew Winch has taken on the role of creative director. The company, which is best known for its bold superyacht designs, added that this move is part of an on-going strategy to expand its leadership team.

Grapin said: “Winch Design has always been innovative and creative in its designs and the same should apply to its business vision. The company has grown tremendously in the past 30 years. I am very excited to lead Winch Design into this new phase.”

Formerly managing director of Paddle 8 Auctionata, where she set up the company’s European operations, Grapin has nearly 20 years’ experience in leading and growing businesses in creative industries. Other previous roles include strategy consultant at Bain & Company and international business director at Christie’s auction house, where she specialised in Russian art.

In her new role, Grapin will work closely with non-executive chariman Clive Beharrell, who also has extensive experience outside of the two key industries that Winch Design is best known for — luxury yachts and private jets.

Andrew Winch added: “I am delighted to have Clive and Aino on board. This marks a really exciting time for the business as we bring such talented and highly regarded individuals into our team. I know that together we will ensure the long term success of the company.”

Projects currently under development at Winch Design include exterior design for the upcoming Lürssen superyachts Project Thor and Project Palo Alto, as well as interiors for Amels hull 7402.

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