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Ones to watch: The new fashion and grooming brands to know this season

Ones to watch: The new fashion and grooming brands to know this season

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Flagpole NYC

Whether you're nipping across to the Med on your private jet or heading to one of the best lunch spots in the Caribbean, arriving to find yourself wearing the same designers as everyone else on the dock won't do. Stay ahead of the sartorial curve with our pick of the best up-and-coming fashion and grooming brands to know this season.

Flagpole NYC

Founded by high school friends Megan Balch and Jaime Barker in 2016, Flagpole NYC has quickly become something of a cult favourite among women thanks to its stylish, sporty aesthetic, colour block designs and flattering cuts. Having recently expanded into cover-ups and beachwear, in summer 2018 the brand took things one step further by releasing its first collection for men.

The an initial offering of two swim short designs - one drawstring and one tailored - is available in sophisticated but simple colourways that emphasise quality and fit. All crafted from fine Italian fabric that boasts SPF50 sun protection and chlorine resistance, the core collection is designed for all-day wear from city to shore and hints at great things to come.

Visit flagpolenyc.com

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